The u-Rippa Current Simulator
Complimenting swim lessons
It is our aim to equip kids with an all-round education by tackling vital components for water safety education that are often over-looked or are difficult to address effectively during the course of swim lessons:
Authentic survival skills/knowledge:
By practicing swimming skills in the u-Rippa current, we can develop stronger and more authentic skills sincere to the environment in which the skills will be needed.
Developing in-water confidence is essential for learning to swim.
But what happens if that confidence manifest into over-confidence?
For some, over-confidence is a negative product of swimming lessons and is the cause of more drowning fatalities than we give it credit.
Kids need to learn about their capabilities in different aquatic environments.
Is that defining moment where rational thought turns to irrational.
But what if we were able to prolong or even eliminate that defining moment, giving the victim more time to think to survive?
We cannot be content with half measures when lives are at risk, which is why programs like the u-Rippa play a vital role in drowning prevention.
Our greatest barrier for running the u-Rippa program is that it is difficult to meet the needs for individual swim schools with pricing and how the program can be run at their centres
Over the past 12 months we have successfully been working with smaller swim schools to find ways to make it work at their centre, and profit.
Examples how smaller schools are tackling costs:
1. Some swim schools choose to charge parents through the swim school and mark up our price for their own profit
2. Some swim schools choose to pay the up front price, and charge parents the cost of a swimming lesson to cover costs ($450 in Sydney)
3. Some swim schools are not interested in the extra administrative work but like the added value the u-Rippa provides and prefer to rent us a lane for us to do all the work.
The Lil' Rippa Program
The Lil' Rippa program aims to empower children to take their safety into their own hands, by developing respect and strong self rescue skills.
We have utilised stress induced training methods used by the Special Australian Services (SAS), the USA Military, Fire brigades and Police for dealing with high stress situation and simplified them to make them more fun and very educational for younger kids
Over-Confidence:Recognise the limits of their abilities and dispel any over-exaggerated beliefs for coping in turbulent waters.
Authentic/Stronger skills & knowledge: Learn & practice self rescue skills in an environment similar in which the skills will be needed.
Panic Management 1: Gain a physical understanding of the unexpected variables that impact on their ability to think and act concisely (waves splashing in their face, the force of a current.) By providing a greater understanding of what to expect, we can reduce the level of shock, which is the first step to panicking.
Panic management 2:By practicing techniques for avoiding panic in the current, we develop stronger skills, understanding and reflex behaviour.
Respect through experience:Develop a healthy fear and respect for dangerous waters so that your children will think twice before entering waterways that exceed their abilities.
Safety at the Beach: This provides an awesome visual and physical example for why they should swim between the flags
Maximum Participants: 15 (We can reduce the number of skills to adapt the program for more children)
Age: 4+ Learn to swim students (we can adapt the program for non-swimmer with more assistants in the pool).
Duration: 30 min (we can reduce the number of sessions to increase duration of sessions)
Pool space: The Lil' Rippa only needs 15 mtrs in a single lane (the current will travel further than the 15 metres but it has little impact on other classes)
We are open to any suggestion to assist in making the u-Rippa programs work at your centre, so don't be shy in making suggestions
See the u-Rippa in action in this 90 second video
Some of the benefits of running the u-Rippa for your school
1: Profitable: We understand that as a business it is important that you make a profit. We have several scenarios (see pricing) for how swim schools are profiting from running the u-Rippa program.
2: Variety: Adding variety to education keeps the kids and parents interested and wanting to come back.
3: Building your brand: 'Word of mouth' in todays media platforms cannot be underestimated, it is a powerful tool.
Parents recognise and appreciate it when a business goes beyond what is expected of it to provide greater customer service (e.g. taking that extra step to equip their children with greater skills and knowledge). It shows the school cares, which pushes the emotional button and gets the chatter going.
4: Competitive edge:
Attracting and keeping customers is crucial for running a successful business.
Research shows that the primary reason parents sign their children up for swim lessons is for survival.
Within todays media platforms, parents are constantly updated on whats trending and what is the best.
Though the u-Rippa is a new concept, the parents that have experienced it, love it and praise it for what their kids get from it. They will talk about it!
Understanding your customer needs and reacting quicker than your competitors to fulfil those needs provides your business a crucial advantage in your market. Once a business is behind the eight ball it hards to come back.
5: Making in-pool water safety more real: A study by Austswim found that the majority of parents that participated in the study chose not to bring their children to the 'Water Safety' segment of their swim lessons, because they thought it a waist of time. This is a real issue as our kids need an all-round education in swimming and water safety. Because of its unique and relevant skills sets, the u-Rippa does a lot to re-build the parents confidence in water safest education. The parents love it.
6: Job Satisfaction: Teaching kids survival skills (e.g. swimming skills) is not just a job, it is a responsibility where the parents expect us to provide their kids with every available skill and knowledge so that they will be safe and have fun in and around aquatic environments. Job satisfaction is that nice feeling we get when we know we are doing the job right. And as a swim teacher it is more so satisfying because, the job we are doing could save a life.
1. Over-confident parents: Complacency kills. The u-Rippa provides and excellent opportunity for the parents to assess their children's abilities in a different and more aggressive environment. For some it is a wake up call.
2. Variety provokes interest: It is the parents whom make the decision on if they need to keep their children in swim lessons. Parents love variety and to see their kids enjoy learning. Having something interesting and educational to look forward to motivates them to keep bringing them back (we have several schools that run a different u-Rippa program at the end of each term for the older kids, to keep them interested for the next term).
3. Survival skills: Parents appreciate every chance for their children to learn skills that could one day save their life.
4: Parents learn as well: Every time we run the program, we have parents comment on how they loved the programs and how there was so much they didn't know.
1: Variety: The kids love the opportunity to do something different for swim lessons, it keeps them interested and wanting to come back.
2: Hands on Experience: facilitates a higher level of understanding and retention. There is no substitute for physical and mental experience for learning a physical task.
3: Skills learnt: are incredible and can be used in many aspects of their life
4. Fun: The kids have a ball